Internet directories are often overlooked by webmasters because
many of them deliver only little traffic. However, link
directories offer many benefits to webmasters that are
interested in getting more visitors.
Of course, one benefit of an Internet directory listing is
that you'll get visitors directly from the directory. Another
benefit is that a listing in an Internet directory also means
that you get a link from a related web page.
Internet directory listings are good for
your link popularity
A listing in an Internet directory means a permanent text
link to your web site. Search engines will find your web site
through these links so that your web site is more often
indexed.
In addition, the more incoming links you have, the better
your link popularity number. As you know, links from related
pages increase the ranking of your web site on search engines
and consequently they also increase number of visitors you
get.
That's not the only way in which Internet directories can
help you to increase the link popularity of your site.
Internet directories also help you to find
topic related link partners
Internet directories are the ideal place to find potential
link partners. For example, DMOZ.org has a detailed
classification system with categories and sub-categories that
allows you to quickly find web sites that are related to
yours.
All of the listed sites that are in the same category as
your site in an Internet directory are theme and topic related
to yours. Special interest directories often contain even
better potential link partners.
Go to the category in which your own web site fits and
you'll find many sites that are related to yours.
How to quickly find all important Internet
directories
A list of all important Internet directories can be found
in
IBP. Download the free demo version and click the
"Supported Search Engines" button in the main window.
IBP also allows you to
quickly submit your web site to Internet directories by
filling out most of the forms for you. IBP helps you to submit
your web site to search engines, Internet directories and even
special interest sites.
How to quickly manage all sites from a
directory category
Of course, you can manually search for links partners
within an Internet directory, contact these web sites and keep
track of the sites you've already contacted.
If you use a tool like
ARELIS, the link exchange campaign will be managed much
easier. ARELIS allows you to quickly import all links of an
Internet directory category, it allows you to contact the web
site owners, it keeps track of the web sites you've already
contacted, it allows you to quickly create a links page with
the newly imported links and more.
To import a directory page in
ARELIS, select "Import Manager..." from the Project menu.
The Import Manager window opens. Now select the option "Import
links from web page".
Internet directories are much more than they seem at first
look. They help you to get more visitors through the direct link
and they also help you to increase the link popularity of your
web site.
In addition, they help you to find topic and theme related
link partners. Don't overlook Internet directories when you
promote your web site.
